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Launching November 24th, 2025, Balenciaga’s end-of-year holiday Campaign shows classic gift packaging used ornamentally, celebrating the excitement of the season. Iconic accessories with striking silhouettes—Rodeo and Le City bags in multiple materials and sizes; Soleless and City sneakers; a strass-covered Knife Gems pump, the Venom Derby and the new Balenciaga Fragrance Collection—are bound in satin silver ribbons, tied in bows. These festive still life arrangements are captured by Paris-based photographer Annemarie Kuus and designed with the calligraphic text of seasonal greeting cards. In a series of video animations, gift-wrapping ribbons spring to life. A Balenciaga Gifts category is now available in select Balenciaga stores worldwide and on balenciaga.com.
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