CHARMS BAR
Charms Bar
On November 20th, 2024, Balenciaga will launch the Charms Bar in stores
worldwide, offering customers the opportunity to personalize their bags with a
curated selection of Balenciaga charms. The charms will be presented in dedicated
displays, styled on bags to inspire personalization, or laid out on trays to highlight
their intricate detailing.
The Charms Bar features a broad range of charms in various sizes and designs.
These include micro bag charms modeled after iconic Balenciaga bags such as Le
City and the Rodeo bag, as well as vibrant keyring charms such as the Aki, Paloma,
Turner, and Kit charms—named after the models who debuted them on the
runway—and Le City and Heart Charms in numerous colours. The selection spans
from the minimalist Rodeo luggage tag to the maximalist Old School Bag and
Pigalle Collector Charm, which adopt a DIY-inspired aesthetic by combining an
array of eclectic trinkets into oversized charms.
Other highlights include the QWERTY charm, which allows customers to add their
initials to Balenciaga accessories, and a trompe-l’œil Balenciaga tag, which
reinterprets the House’s signature gray tag as a leather charm that doubles as a
cardholder. Several designs incorporate functional elements such as a lipstick
holder, clochette, coin pouch, or AirPods case, and each charm is meticulously
crafted with the same attention to detail as all of the House’s leather goods.
Designed to integrate seamlessly with bag straps, zippers, handles, or other
hardware, the charms offer endless possibilities for customization. From using
individual charms to layered combinations, they encourage self-expression and
celebrate personal style—core values of the House.
